{"id":2186,"date":"2013-08-17T11:33:59","date_gmt":"2013-08-17T15:33:59","guid":{"rendered":"http:\/\/www.ceogolfshop.com\/blog\/?p=2186"},"modified":"2013-08-17T11:33:59","modified_gmt":"2013-08-17T15:33:59","slug":"promotional-umbrella","status":"publish","type":"post","link":"https:\/\/www.ceogolfshop.com\/blog\/logo-gifts-non-apparel\/promotional-umbrella\/","title":{"rendered":"Promotional umbrella – read before you buy a cheap umbrella"},"content":{"rendered":"

Acknowledge it. Whoever you give an umbrella to already has one in their car, their golf bag, their house or somewhere. So what makes an umbrella a great gift? Either delivery in a moment of need (it’s raining and they don’t have one) or one that fits a specific need and is of ultra high quality.\u00a0 Your customer, friend, or special employee doesn’t need another crummy cheap umbrella. They already have one, and if you give them another, it’s going to end up with their kid, their friend, or re-gifted at another event.<\/p>\n

If you spend $13 on a crummy gift and your customer doesn’t keep it, what is the return on your investment? 60 seconds of gratitude?<\/p>\n

If you spend $35 on a great gift and your customer keeps it for 10 years, what is the return on your investment? How much is it worth for your customer to think of you happily each time they open their umbrella in a storm and are grateful they have such a fantastic umbrella- from YOU? How much is it worth when your customer enthusiastically tells a friend that they got their great umbrella from YOU? That’s what happens when you give a GREAT\u00a0 promotional umbrella gift. That’s powerful brand building.<\/p>\n

I’m not saying the only option is a $35 umbrella, and in fact we offer lower cost options, but thinking back to your own experiences, how many umbrella’s have you purchased? Why have you purchased so many? Do they get lost or break? How many gifted umbrella’s have you kept vs. given away? There’s an interesting correlation between quality and getting lost. Cheap umbrella’s are routinely lost or given away, but umbrella’s that people love are lost or given away much less frequently. People know the difference between quality and junk and they take care of their property based on real and perceived value. Do you want your brand associated with ‘care-less’ or ‘cared for’?<\/p>\n

If your company cannot afford to give the best umbrella<\/strong>, maybe it’s better to think about a different idea that fits your budget. CEOgolfshop has access to promotional products in every category.\u00a0 If you need some creative thinking to help choose the best promotional product for your giveway, call or send us details about the event, recipients, and quantity needed. For annual sales and employee incentive award trips, we can put together a complete package filled with quality items in a variety of price ranges.<\/p>\n

\"promotional<\/a>
promotional umbrella<\/figcaption><\/figure>\n

 <\/p>\n

CEOgolfshop staff are trusted advisors who’ve played in amateur, celebrity, and charity golf tournaments in multiple states and multiple countries, participated in charity events from $25 to $2500 per person, and have been awarded incentive trips for top producing sales while working at Fortune 500 companies. A lot of gifts have been received over the years. A lot of money was wasted on items that went to the trash can, or anywhere but the intended recipient. CEOgolfshop helps businesses select promotional products that match company budgets and branding.<\/p>\n","protected":false},"excerpt":{"rendered":"

Acknowledge it. Whoever you give an umbrella to already has one in their car, their golf bag, their house or somewhere. So what makes an umbrella a great gift? 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